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Packaging Products Blog

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Apr
11

3 Reasons Why You Need A Specialized Handle

When 33% of American shoppers admit they base their perception of a company on the product packaging, it is vital to communicate the value of your product with customized packaging. Whether you need to hold, support, carry, or transport a product, Allen Field has the right handle to enhance the look and performance of your packaging. If you’re using one standard handle for everything you sell, consider the following:

1. One Design Doesn’t Fit All

Products vary in size, shape, and weight. If you package each product in a special box, you probably need a specialized handle for it too. Besides a large selection of standard handles, Allen Field provides specialized carrying solutions that engage the material, engineering, and molding techniques, to meet every aspect of your packaging requirement. Whether it’s ergonomic or heavy duty, you can rest assured that your package is secured and protected during transportation and your customers are comfortable and satisfied when carrying your product out of the store.

2. Increase Brand Awareness

With new brands entering the market daily, it’s more important than ever that your brand stand out among the rest. Whether you are a manufacturer or a retailer, you don’t want to miss any opportunity to promote and differentiate your brand. Customize any of our standard or specialty handles with your company’s logo, name, or color scheme. This extra effort will not go unnoticed at the Point-of-Sale and will enhance the customer’s overall experience with your brand long after the sale is completed.

3. Stand Out From the Competition

In today’s extremely competitive marketplace, strategic packaging is one of the most effective tools in identifying your business. Our packaging components add value to your products by offering both functionality and aesthetics. Using signature colors and eye-catching patterns on a handle is a great way to grab attention and stand out in a crowd of competitors. From glitter finishing to luxury vinyl, and PMS matching to pattern dipping, Allen Field has the capability to make a plastic handle that aligns with your branding message across a multitude of product categories!

Check out our latest customized handle below, which we recently produced for an outdoor & hunting product manufacturer. What began as our original Bucket Handle was quickly transformed after it was hydro dipped in a carefully crafted camouflage pattern. Ready to take your packaging to the next level? Call us today at 800.225.0396.

 

Camouflage Handle for Hunting Accessories

 

 

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